Title

Blaze Bottle
& Jerseys

Role

Designer

Year

2017

Info

Having worked with Blaze on projects over the past few years, I was commissioned to design their water bottles and jerseys to be used at Six Day — a spectacular cycling event at Queen Elizabeth Olympic Park.

The bottles, for sale on Blaze’s online store, had to feel premium and tie in with the wider brand identity. The jerseys would be worn during a race, and had to sufficiently differentiate one team from another.

James_McNaught_Blaze_Bottle_7

Black 'Drops' bottle SS1718.

James_McNaught_Blaze_Bottle_10

White 'Drops' bottle SS1718.

James_McNaught_Blaze_Bottle_2
James_McNaught_Blaze_Bottle_16
James_McNaught_Blaze_Bottle_15
James_McNaught_Blaze_Bottle_17
James_McNaught_Blaze_Bottle_14

Six Day film by Blaze

An M.O.D Film for Blaze
Directed & Filmed by Mike Tamman & Owynne Dawkins
Music: Pablo Serrano aka PBSR @PBSRworld
Sound Design: Tom Joyce @SoundCanvas

© 2018 James McNaught

[email protected]

+44 (0) 7977 501 490