Designed in Colour specialise in stylish, affordable homeware ranges. Their products combine iconic, modern and heritage brand names in design – what unifies their product lines is colour. This logo design system is based on the colour wheel and provides a template for a flexible identity used across their online and physical shop and extends into their point of sale, signage and packaging. The geometric pattern is taken from the shapes within the wheel, and the colour palette is vibrant and playful.

 

 

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